
EMEA / Industry Insight
Specialist Spotlight; 5 Minutes with Incubeta’s EU Legal & Contracts Officer, Elaine van Steenbergen
In our latest Specialist Spotlight piece, we sat down with Elaine van Steenbergen, legal and contracts officer for Incubeta Europe who manages internal and external compliance regulations and policies. Working to protect Incubeta from the risks caused by non-compliance, Elaine spoke to us about GDPR, cookies (or future lack thereof) and compliant data collection.

EMEA / Industry Insight / Life & Culture
Specialist Spotlight; 5 Minutes with Incubeta’s Lead Consultant, Daniel Ferreira
In our latest Specialist Spotlight piece, we sat down with Daniel Ferreira, our lead consultant in Benelux who specializes in helping brands build, implement and optimize their media plans. Working with some of the biggest brands in the financial, telecommunication and travel sector, Daniel spoke to us about ecommerce, the rejuvenation of brick-and-mortar, and a world without cookies.

EMEA / Industry Insight
Digital Ads and Kids Online; the Consequences of SafeSearch
Throughout 2021 ‘Big Tech’ has continually been in the news and often not for the most positive of reasons. From the continuous stream of negative stories and claims about Facebook putting profit before public safety, to YouTube and other platforms struggling to pull anti-vax content off their sites and apps – this is just some of the content that’s hit the news-stands.
Optimizing On-Site Ecommerce Journeys for MOO
Driving Awareness During Lockdown

EMEA / Industry Insight / Life & Culture
Incubeta’s Digital Footprint Pledge
An increased push for energy efficiency, renewable energy technology, electric mobility – along with the growing digitalization movement and a universal carbon pricing structure – would speed up the carbon-free future and the rise of a global middle class we desperately need. We can and must all do our part. – Joe Kaeser, CEO of Siemens AG

EMEA / Industry Insight
The Year That Christmas Came Early…
Every year we say Christmas comes early but this year that might actually be true. Well, it’s certainly true if you count John Lewis launching its festive ad at the beginning of November. Along with nativity plays, and school fetes, the ‘early’ reveal of the department store’s Christmas offering is as sure a sign as ever that we’ve started the festive ramp up.

EMEA / Industry Insight
Heatwaves, Floods, Forest Fires and Digital Media; Incubeta’s take on COP26…
With COP26 and the topic of sustainability trending across the industry, we sat down with Lauren and Charlie from our Sustainability Committee to talk about COP26 – what it incorporates, why it’s happening now, and what we should do next.

EMEA / Life & Culture